Considering that the physical store is supposedly dead and buried, we’re seeing an awful lot of new stores popping up - a lot of which are being opened by brands that previously only sold online.
The YOOBIC London team was thrilled to host our 8th Retail Innovation Breakfast at Covent Garden's Hospital Club yesterday.
We had our fill of coffee, croissants and thoughts on retail from our two incredible speakers: Michaela Michaelides of Yankee Candle (our amazing client) and Gordon Bullock of GRJB consulting.
We’ve all heard of the recent store closures of our trusted retailers like M&S, Mothercare, New Look and House of Fraser.
Mobile technology has put shoppers in control of their buying journey. Checkout-free payments, personalised offers as soon as they set foot in a store...the list goes on.
While convenience and personalisation used to be reasons to shop online, they’re now reasons to shop in-store, too. Retailers have implemented technologies to bring these benefits into stores, blurring the lines between online and offline.