This post was originally published February 2nd 2018
Store audits might not sound like the most thrilling and riveting parts of the retail world, but they're crucial for a high quality customer experience.
And whether you call them store audits or store visits, the procedures most retailers use for them are far from ideal.
The woes of brick and mortar retailers struggling to adapt to a changing consumer landscape are all over the news. But what about the brands who stock their shelves?