YOOBIC's Retail Blog

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The 3 Top Qualities of a Great Sales Associate, and the Retailers Getting it Right

Posted on 27-Jun-2019 16:36:05

What would you say is the difference between an ok shopping experience, and a great one? More often than not, it comes down to the sales associates.

Short on time? Watch the video blog summary here:

THE_TOP_3_QUALITIES
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Topics: customer experience, sales associate training, Best practices, in-store execution, improving store performance, conversion rate, YOOBIC Boost

“Clicks to bricks,” Part 2: The challenges of scaling up your store network

Posted on 21-Jun-2019 12:02:23

Last month, we published a blog post on the growing number of digitally native vertical brands (DNVBs) opening physical stores. This is an exciting moment for these brands, as they transition from pure-play e-commerce to the entirely different challenge of running a store network.

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Topics: customer experience, in-store excellence, improving store performance, omnichannel, visual merchandising, retail store visits, operational efficiency

Store Review: Nike’s House of Innovation, Where Retail Meets Tech

Posted on 07-Mar-2019 10:15:58

Concept stores are cropping up all over the place right now, but with each store claiming to offer an entirely unique experience, do they all live up to the hype?

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Topics: customer experience, in-store execution, sports brands, USA, New York, innovation

Come In and Play: How The Entertainer is Thriving After Toys R Us' Untimely Demise

Posted on 28-Feb-2019 14:55:08

 

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Topics: customer experience, in-store execution, store operations, Toy Retail

An Interview With Our CEO: Fabrice Haïat Talks All Things Retail in NYC

Posted on 19-Feb-2019 11:07:47

Photo from Le Parisien

Last year, our CEO, Fabrice, made the leap across the pond to open an office in New York. Everyone knows the Big Apple is one of the shopping capitals of the world - but how does it compare to London? We sat down with Fabrice to hear about his experiences with US retail since becoming a New Yorker. 

1. What have you learned about retail since taking YOOBIC to NYC?

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Topics: customer experience, sales associate training, in-store excellence, USA

What Does 2019 Have in Store for Stores? 4 Retail Executives Share Their Predictions

Posted on 31-Jan-2019 11:21:46

We interviewed 4 experienced retail executives about the biggest developments of 2018, the toughest challenges ahead, and one technology they think will be the biggest game-changer. Here are their thoughts! 

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Topics: customer experience, retail trends 2019, operational efficiency, retail predictions 2019

How to Send Travel Retail Sales Soaring

Posted on 06-Dec-2018 13:43:47

Who doesn’t love duty free shopping? Once we’ve made it through the hell of check-in and security, airport shopping is a luxurious pre-holiday treat, a haven of tax-free fragrances and giant Toblerones.

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Topics: customer experience, in-store execution, travel retail

The Hunger Games: Nike Edition

Posted on 31-Oct-2018 15:06:27

This week's post is written by Michael Dahanthe CEO of New Legacy - Sports Zone, a lifestyle athletic footwear and apparel chain in Maryland. He has been a retail executive in this industry for 18 years.

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Topics: customer experience, store operations, sports brands, visual merchandising, athletic footwear

Why Retailers Should Digitize Store Visit Procedures

Posted on 27-Sep-2018 16:59:03

Why should we bother to digitize store visits? If it ain’t broke, don’t fix it… right? Wrong.

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Topics: customer experience, in-store compliance, retail tech, store visits, store operations, digital store visit tool

Welcome to our retail blog!

We want to use this space to share our love of retail with the world. That means you can expect articles on topics like:
- Industry news and trends
- Perfecting the in-store experience
- Best practices, tips and tricks
- Optimizing sales and boosting in-store conversions

Happy reading!

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